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Segment

By integrating One Creation with Segment, any preference data collected through your One Creation data request campaigns automatically flows into Segment in real time.

One Creation creates, updates, and expires preference data associated with individuals who responded to the One Creation campaign. The preference data appears in Segment Unify as custom traits under the corresponding profile.

Each profile update comes with an event. One Creation sends three types of events to Segment:

Event Name Description
Submitted Preferences User responded to a data request campaign
Expired Data Data associated with a campaign has expired
Extended Preferences User agrees to extending the data associated with a campaign
  1. When a user responds to an One Creation data request campaign, One Creation sends the user's response to Segment as custom traits. Simultaneously, One Creation records a Submitted Preferences event.
  2. When a user agrees to extend data usage through an One Creation extension campaign, One Creation updates the user's extended traits with the latest values. In addition, One Creation records an Extended Preferences event.
  3. When data associated with a campaign expires, One Creation updates traits with value Expired and records an Expired Data event.

Enable One Creation to Segment integration

  1. Log in to your Segment workspace. Find One Creation in your workspace's Sources catalog page, then click Add Source.
  2. Search for "One Creation" in the Sources Catalog, select One Creation, and click Add Source.
  3. On the next screen, give the source a name and configure other settings. Click Add Source to save your settings.
  4. Copy the Write Key from the Segment UI.
  5. Log in to One Creation
  6. Navigate to Settings -> Integrations. Click the Segment button.
  7. Paste the write key from step 4 into the Write Key(*) field.
  8. Return to Segment, navigate to Unify -> Unify settings -> API access. Click the Generate token button and follow the instructions to create a new access token.
  9. Copy the resulting Access Token and store it in a secure location.
  10. Go back to One Creation, paste the token into the Access Token(*) field.
  11. Under Segment Unify Settings, on the API access page, copy the value of space ID.
  12. Paste the space ID into One Creation's Space ID(*) field.
  13. Select the region of your Segment workspace. By default, we send data to Segment's US data center.
  14. Click Connect. Once the integration is successful, you will see a "You are connected to Segment" green status message.
  15. You will also see One Creation app appear automatically under your Segment Sources page.

segment integration

Last update: October 2, 2024